| BACKSTAGE |  | | Content Marketing à la Carte, Part Two: The connective piece | | Linda Dessau |  | |
|  | | Connective pieces are articles, blog posts or social media updates that are based on external content - where you're re-printing, commenting on or building from something someone else said or wrote (Michael Katz calls this Level One content). I call... |  | | Full Article... | |  |
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